Why You're Not Showing in LSAs Anymore
Last updated: 2025-01
Troubleshooting guide for when your business stops appearing in Local Services Ads results.
Key Takeaways
- •Check for account alerts requiring action (license renewals, payment issues)
- •Verify your service area and job type settings match your target searches
- •Remember that rotation means you won't appear 100% of the time
Overview
If you've noticed that your ads are no longer appearing or you're not receiving leads, there are several potential explanations to investigate.
Account Issues
First, check your LSA dashboard for any alerts. Common issues include expired licenses, failed background check renewals, payment failures, or policy violations. These can pause your ads without warning if not addressed promptly.
Rotation and Visibility
Remember that rotation means you won't appear in every search. Manually searching for yourself is not a reliable way to check your visibility. Instead, rely on your dashboard metrics for actual impression and lead data.
Common Questions
I searched for my service and didn't see my ad. Am I paused?
Not necessarily. Rotation means you won't appear in every search. Check your dashboard for actual impression and lead data rather than relying on manual searches.
What account issues can stop my ads?
Expired licenses, failed background check renewals, payment failures, or policy violations can pause your ads. Check your dashboard for alerts.
How do I get my ads showing again?
Address any alerts in your dashboard, ensure your profile is complete, and verify your service areas and job types are set correctly.
Related Reading
How Google LSA Rankings Work
An overview of the factors that influence LSA ranking position, including responsiveness, reviews, proximity, and budget.
LSA Rotation Explained
How Google rotates Local Services Ads providers throughout the day and why your position changes even when nothing else does.
What Google LSA Reporting Doesn't Show
Gaps in Google's LSA dashboard and metrics that matter but aren't tracked by default.
Why LSA Leads Drop Suddenly
Common reasons for sudden decreases in LSA lead volume and how to diagnose the cause.
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